SPIRA/
Let them live, but somewhere elseThe Challenge
Highlight the USP of SPIRA and SPIRA GREEN insect repellents
Our Solution
The mosquitoes were, are and will be, a bit annoying creatures. However, they remain an integral part of the fauna and killing them with chemicals is dangerous for the environment and therefore, for us.
In our new insect repellent SPIRA campaign, we created a series of humorous and rather unexpected videos in which the mosquitoes take the leading part.
Through the campaign, we show that SPIRA insect repellent keeps the mosquitoes away but without killing them, because... they have their own lives too.
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